Suka-suka Gue

2006-09-22T10:01:00.000-07:00

How to Order your free Acer Travel Mate

It’s easy to get yourself a free Acer TravelMate® Notebook computer, just three steps.

Step 1 – Sign Up. After that, you will get referral code, click No Thanks. Just continue to notebook.GustoNetwork.com be sure to read each one carefully to guarantee your credit. Your browser cookies must be turned on in order to track your offer correctly.

Step 2 – Refer 18 of your friends. Under the “Referrals” tab at the top of this page, you’ll find your personal referral link. Pass this link to your friends and colleagues. If you’d like a sample email to send click here. Remember you need at least 18 of your friends to signup and complete an online offer.

Step3 – Place your order. Once you have completed steps 1 & 2, you will be presented with the Acer Apire Notebook computer order form. Submit the form and within 4 weeks you will receive your Acer TravelMate® Notebook computer. FREE!

2006-09-22T09:29:00.000-07:00

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2006-09-07T19:04:00.000-07:00

By Danny Sullivan, Editor-In-Chief

Search for anything using your favorite crawler-based search engine. Nearly instantly, the search engine will sort through the millions of pages it knows about and present you with ones that match your topic. The matches will even be ranked, so that the most relevant ones come first.
Of course, the search engines don't always get it right. Non-relevant pages make it through, and sometimes it may take a little more digging to find what you are looking for. But, by and large, search engines do an amazing job.
As WebCrawler founder Brian Pinkerton puts it, "Imagine walking up to a librarian and saying, 'travel.' They're going to look at you with a blank face."
OK -- a librarian's not really going to stare at you with a vacant expression. Instead, they're going to ask you questions to better understand what you are looking for.
Unfortunately, search engines don't have the ability to ask a few questions to focus your search, as a librarian can. They also can't rely on judgment and past experience to rank web pages, in the way humans can.
So, how do crawler-based search engines go about determining relevancy, when confronted with hundreds of millions of web pages to sort through? They follow a set of rules, known as an algorithm. Exactly how a particular search engine's algorithm works is a closely-kept trade secret. However, all major search engines follow the general rules below.

Location, Location, Location...and Frequency
One of the the main rules in a ranking algorithm involves the location and frequency of keywords on a web page. Call it the location/frequency method, for short.
Remember the librarian mentioned above? They need to find books to match your request of "travel," so it makes sense that they first look at books with travel in the title. Search engines operate the same way. Pages with the search terms appearing in the HTML title tag are often assumed to be more relevant than others to the topic.
Search engines will also check to see if the search keywords appear near the top of a web page, such as in the headline or in the first few paragraphs of text. They assume that any page relevant to the topic will mention those words right from the beginning.
Frequency is the other major factor in how search engines determine relevancy. A search engine will analyze how often keywords appear in relation to other words in a web page. Those with a higher frequency are often deemed more relevant than other web pages.
Spice In The Recipe
Now it's time to qualify the location/frequency method described above. All the major search engines follow it to some degree, in the same way cooks may follow a standard chili recipe. But cooks like to add their own secret ingredients. In the same way, search engines add spice to the location/frequency method. Nobody does it exactly the same, which is one reason why the same search on different search engines produces different results.
To begin with, some search engines index more web pages than others. Some search engines also index web pages more often than others. The result is that no search engine has the exact same collection of web pages to search through. That naturally produces differences, when comparing their results.
Search engines may also penalize pages or exclude them from the index, if they detect search engine "spamming." An example is when a word is repeated hundreds of times on a page, to increase the frequency and propel the page higher in the listings. Search engines watch for common spamming methods in a variety of ways, including following up on complaints from their users.
Off The Page Factors
Crawler-based search engines have plenty of experience now with webmasters who constantly rewrite their web pages in an attempt to gain better rankings. Some sophisticated webmasters may even go to great lengths to "reverse engineer" the location/frequency systems used by a particular search engine. Because of this, all major search engines now also make use of "off the page" ranking criteria.
Off the page factors are those that a webmasters cannot easily influence. Chief among these is link analysis. By analyzing how pages link to each other, a search engine can both determine what a page is about and whether that page is deemed to be "important" and thus deserving of a ranking boost. In addition, sophisticated techniques are used to screen out attempts by webmasters to build "artificial" links designed to boost their rankings.
Another off the page factor is clickthrough measurement. In short, this means that a search engine may watch what results someone selects for a particular search, then eventually drop high-ranking pages that aren't attracting clicks, while promoting lower-ranking pages that do pull in visitors. As with link analysis, systems are used to compensate for artificial links generated by eager webmasters.
Learning More
The Search Engine Features Chart has a section that summarizes key areas of how crawler-based search engines rank web pages. The Search Engine Placement Tips page also summarizes key tips that will help you improve the relevancy of your pages with crawler-based search engines.

Search Engine Watch members have access to the How Search Engines Work section. This section provides detailed information about how each major search engine gathers its listings and an additional tips on enhancing your position in their results. Learn more about becoming a Search Engine Watch member and the many benefits members receive by visiting the Membership page.

2006-08-16T06:55:00.000-07:00

By Corey Rudl

No matter how cool your site or how fabulous your product, you're not going to generate enough sales to make your business viable unless you can generate traffic. You have to get the word out about your site and give people a reason to visit it, or else you'll go the way of the dinosaur.
The good news is, there are lots of ways to effectively advertise your site online and drive tons of qualified traffic to your site, all for free! And by qualified, I mean people who belong to your target market and who are most likely to buy the products or services you offer. These are the people you want coming to your site.
Without further ado, here's our countdown of the top 10 traffic-generating tactics:
Traffic Generation Tactic #10: Use viral marketing strategies to "infect" people with the desire to learn more about your product. These days, viral marketing messages are spreading through the Web like wildfire. Viral marketing is any type of advertising that is self-perpetuating, compelling people to share it with others so that it spreads through a community like a virus—but a good one.
The story of Hotmail.com is a textbook example of viral marketing on the Internet. Hotmail was one of the first free e-mail services on the Web. In its first year and a half in business, Hotmail managed to sign up an incredible 12 million subscribers! How did it accomplish this? Simple: At the end of every e-mail, Hotmail included the following message: "Get your private, free e-mail at http://www.hotmail.com," encouraging everyone who received an e-mail to sign up for the free service themselves.
Large companies use viral marketing messages to perpetuate awareness of their brand, often by creating humorous videos or animation clips that people send to their friends for a laugh. Some smaller companies have also used this strategy successfully. An example is Homestar Runner, a small business that's created a set of cartoon characters and animated shorts that circulate around the Web, encouraging people to visit the main site and buy the company's merchandise.
If you like to play around with video or animation, you might think about adopting this strategy to generate interest in your own product. Just keep in mind that it can be very difficult to determine the exact return on investment for viral marketing campaigns, since it's impossible to keep track of where the ad goes. And while this type of marketing is good for generating interest in your site and products, it doesn't always translate into immediate sales.
To see more examples of viral marketing, check out the following sites (Warning: Part of the popularity of some viral ads is their "cheeky" or risqué nature. Some viral ads contain material that viewers may find offensive.):
ViralBank. Go here to discover "the web's most entertaining e-mails." This site features images, video, games, microsites and text e-mails that have spread virally through the Internet.
ViralMeister. This site features a list of news items concerning the latest viral ad campaigns as well as a sampling of popular viral ads circulating on the Web. Visitors are invited to submit "funny or cool videos, images, jokes or anecdotes" to be featured on the site.
Lycos Viral Chart. This site offers a top 10 list of "cheeky" viral e-mails, as well as viral campaigns listed under other headings, such as "New Releases" and "Celebrities." Visitors are invited to submit viral ads for review and also vote on the best campaigns.
Traffic Generation Tactic #9: Employ online business networking communities to hook up with other entrepreneurs for link swaps and joint marketing ventures. Business networking communities are springing up all over the Web. They're similar to dating or social networking sites but are used by entrepreneurs to find other businesspeople with whom they can establish mutually beneficial business relationships.
Sites like these can offer great opportunities for entrepreneurs to establish joint marketing ventures with like-minded businesses, or simply to find link-swap partners who can help drive more traffic to their sites. (We'll be looking at link swapping in greater detail later on, in case you're not familiar with this effective traffic generation tactic).
Business networking communities can also help generate traffic by allowing their members to create personal profile pages with links to their main business sites. These links can improve a site's ranking with the major search engines.
If you decide to join a networking community, be sure to partner with people whose businesses are complementary to your own. Their sites have to attract visitors who are likely to become your customers as well. For example, it probably won't do you any good to have your all-vegetarian tofu burgers featured on a cattle rancher's industry association site.
Here are some business networking communities you may want to check out:
Ryze LinkedIn AlwaysOn Spoke
Traffic Generation Tactic #8: Become a recognized name in your niche market by participating in newsgroups, discussion forums or blogging networks. A great way to establish an online identity and develop relationships with your potential customer base is by taking part in newsgroups and discussion forums or by starting a blog related to your niche market. These tools can help you communicate directly with your target market and discover what their wants and needs are.
For example, if you sell mountain biking shoes, spend some time hanging out in mountain biking forums—that's where your target market's going to be. Or start your own blog in which you describe your latest mountain biking adventures, complete with attention-grabbing photos. You could even combine the two tactics and generate interest in your blog by mentioning it in forums and newsgroups.
However, most newsgroups, blog networks and discussion forums do not allow people to blatantly advertise in them. If you want to generate traffic through these sites, the best way to do it is to offer friendly, useful advice to people who express a need for something, and then include a subtle link to your site at the end of all your messages. If people like what you say, they may decide to visit your site and check out your products or services.
Traffic Generation Tactic #7: Get your visitors to tell their friends about you. A good way to drive visitors to your site is to ask your existing customer base to do it for you. There are lots of sites that offer free "tell a friend" buttons you can place directly on your site in order to encourage visitors to send e-mails to their friends telling them about your site.
If your site offers a free opt-in newsletter, contest, quiz or "tip of the day"—in other words, any information that people will want to share because it's fun, valuable or exciting—include an "E-mail this" button in that feature as well. There's nothing more powerful than a personal recommendation from a friend or colleague.
Here are just a few sites that offer free "tell a friend" tools:
1-Hit.com HitBox RefDev.com
Traffic Generation Tactic #6: Encourage repeat visits with interactive traffic generators. One of the best ways to get traffic to your site is to offer valuable content that's updated on a regular basis so that your visitors are prompted to pay frequent return visits to see what new information you have available. Provide content that's relevant to your industry, such as articles, product reviews or "how-to" advice columns—anything you think your visitors will find useful or entertaining.
As you develop your collection of written content, consider placing it in a searchable archive so your visitors can access past articles and product reviews. This will encourage people to think of your site not only as a place where they can buy things but also as a valuable source of information.
You should also consider offering other free resources to attract your target audience. Remember, the most powerful word in a marketer's arsenal is "free." The more useful tools and resources you offer your visitors, the more they'll appreciate your site.
Offer fun or helpful interactive tools that relate to the purpose of your site. For example:
If you sell recipe books or kitchenware, include a measurement converter that easily allows people to convert imperial measurements to metric and vice versa. If you sell clothing, include a size converter that shows how the clothing sizes compare to measurement systems used in different countries. (For example, a woman's size 10 in the U.S. is equal to a size 12 in the UK and a size 40 elsewhere in Europe.) If you sell scuba gear or sailing goods, link to current tide and weather information. If you sell books on philosophy or self-improvement, include IQ tests or quizzes that determine personality types. If you sell education products, include interactive math or grammar games and other fun learning tools.
This strategy tends to be better for getting repeat traffic than for attracting new visitors, but if you include a "tell a friend" button with your interactive traffic generator, you may prompt visitors to share the news about your site with others—and get them to drive new traffic to your site for you!
Traffic Generations Tactic #5: Increase your site's exposure by swapping links with other sites. If you want your site to be seen by as many potential customers as possible, try to get it mentioned on other sites they're likely to visit. Look for sites that are related to yours but don't compete with it directly.
For example, if you sell ski goggles, try to get your product mentioned on alpine tourism sites, sites that sell skis, boots and poles, and sites that sell winter clothing—but not on other sites that sell ski goggles. Or if you own a souvenir shop, see if you can get your site listed on local hotel and restaurant sites, as well as other travel and hospitality sites tourists are likely to visit, but not on other sites that sell souvenirs.
A great way to get your site mentioned on other sites is to contact those sites directly and offer to "link swap" with them. (Be sure to look for sites that get a lot of traffic.) Tell them you'll put a link to their site on your site if they'll do the same for you. Not only will this generate a lot of increased exposure for your site, it can also boost your ranking with the search engines.
Traffic Generation Tactic #4: Get the message out about your site by giving away free content. One of the best ways to make sure your site gets mentioned on other sites is to offer them valuable free content.
Many online business owners are happy to get quality information to put on their site or in their opt-in newsletters, so offer them some of the regularly updated content you've posted on your own site (as suggested in Traffic Generation Tactic #6. By providing other sites with free articles, product reviews or advice columns, you'll be doing them a favor—as well as increasing the exposure of your own site.
Try to get your content published on popular websites or in newsletters that have huge mailing lists. So before you offer your content to any site, do a little research to discover how much traffic it gets or how many people subscribe to the site's opt-in newsletter. And try to determine which sites are the "hot spots" in your niche market—that's where you want your articles to be published.
One way to do this is to find out what their Google page ranking is. If you have a Google toolbar installed on your browser, you'll see the page ranking of every page you come across. This will give you a general idea as to what Google thinks about them and how many links to other sites they've established. Another way to determine a site's traffic ranking is to use Alexa.com. This will give you some general traffic information about a site and allow you to see how their competitors might compare to them. You can also use Google to determine how many sites link to them by typing the URL into the Google search bar.
It's important to remember that this tactic will only work if you include your contact information and a link to your site at the end of every article. That'll make it easy for people to visit your site and learn more about the products or services you sell, so make sure every site or e-zine that publishes your content includes this contact info and link.
Traffic Generation Tactic #3: Be one of the first sites people see listed when they search for your keywords in the free search engines. The free search engines such as Google, Yahoo!, and MSN are still one of the most effective ways to get the word out about your site. There are lots of different techniques you can use to ensure you get a good ranking with the free search engines. For example, you can...
Submit your site to the free search engines and online directories. Optimize your web site so that it's easily indexed by search engine spiders. Pay close attention to your keyword inclusion and placement. Create content-rich "information pages" to direct traffic to your site.
And these are just a few tactics that will help you improve your search engine ranking. You can do all this work yourself, or you can use software that will do the job for you. (To read more about search engine optimization strategies, see "The Dos and Don'ts of Search Engine Optimization.")
Traffic Generation Tactic #2: Use e-mail promotions to present your visitors with offers they can't refuse. Yes, it's true: E-mail promotions are one of the top two ways to attract qualified traffic to your site. If you have a list of customer or subscriber e-mail addresses, then you're ready to get started.
People who've visited your site and signed up for your newsletter (or a contest or survey) are far more likely to buy from you than someone who's never heard of your site before. It's essential that you stay in touch with these people!
Encourage visitors to frequently return to your site by e-mailing them attractive promotional offers, such as e-coupons or discounts on new products you're offering, notification of a sale or a contest you're running, or even free services or products you've decided to give away to a limited number of people.
You can manage your mailing list and automate your e-mail promotions using existing software programs. To learn more about how to build a substantial list of opt-in e-mail addresses, read "Attracting Newsletter Subscribers."
And now, the time has come for...
Traffic Generation Tactic #1: Build an army of affiliates to drive traffic to your site for you. Without a doubt, an affiliate program is the probably the best way to increase your site's exposure. You can get your affiliates to drive qualified traffic to your site using all the techniques we've mentioned so far, as well as other effective advertising techniques that require an initial investment.
You can literally get your affiliates to do all your marketing for you. In fact, one of my most successful clients doesn't spend any time optimizing his site for the free search engines—he lets his affiliates do it for him. Many of them go to great lengths to make sure their sites are highly ranked, and because they all link to his site, they boost his search engine ranking as well.
The best thing about affiliate programs is that you don't pay your affiliates a dime for all the work they do unless they help you make a sale. It really is a win-win proposition: The more sales your affiliates help you make, the more money they earn as well.
Final Thoughts
In order to maximize your site's exposure, it's best to use a combination of the tactics listed above. For example, if you're sending out an e-mail promotion, you may want to include a "tell a friend" option in the e-mail so the people on your mailing list will send the promotion to others. If you have an affiliate program, you should ask your affiliates to post your articles and product reviews on their sites in order to help you build a reputation for yourself as an industry expert.
Remember: When it comes to online marketing, there are three words you need to keep in mind: location, location, location. Your site has to be mentioned often in places where your niche market hangs out if you want your site to be seen by as many potential customers as possible.If you think you could be doing more to boost your site's traffic numbers (and really, who couldn't?), start putting these top 10 traffic generation tactics to work for you today—then sit back and enjoy all that free traffic coming your way.

Cara Gabung dg Technorati

2006-08-14T20:28:00.000-07:00

Blogger Template Editing Instructions
1. Step 1 : In another web browser window, log in to your Blogger account.
2. Step 2 : On the Blogger Dashboard, click on your blog name.
3. Step 3 : Click the "Template" tab at the top.
4. Step 4 : Copy and paste the code below into your template. Locations vary depending on your template. In general, if you see an area labeled "sidebar", that'd be a good spot

5. Step 5: Click "Save Template Changes" to save.
6. Step 6: Click "Republish" to publish your blog.
All done with that? Click the button below to proceed.

Thanks